MASS MoCA Iconography

The creation of the MASS MoCA icons was driven by a desire to make the museum's benefits more accessible to non-English speakers and visually appealing to all visitors. The icons are designed to reflect the museum's minimalist aesthetic, while still being friendly and approachable. By utilizing simple, universally recognizable symbols, the icons transcend language barriers and provide a clear and concise way to communicate information about different benefits and offerings. The use of clean lines and minimal details ensures that the icons align with the museum's overall visual identity, while the friendly and approachable design elements make them engaging and inviting to a wide range of visitors. Through the creation of these icons, MASS MoCA successfully enhances the accessibility and appeal of their benefits, ensuring that all visitors can easily understand and enjoy the various offerings at the museum.